Illumea — marketing site redesign
Cleaner IA and a conversion-focused layout.
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Cleaner IA and a conversion-focused layout.
Clear hierarchy, improved navigation, and better conversion.
Clean layouts with responsive, consistent UI patterns.
Core journeys: browse, compare, checkout.
Data-dense UI with clear hierarchy and filters.
Clear navigation, scannable sections, and focused CTAs.
Scanable KPIs, filters, and drill-down tables.
Simplified cart edits and a faster checkout funnel.
Reduced friction with step-by-step guidance.
Readable tables, exports, and comparison views.
Daily streaks, reminders, and clean data entry.
Calendar UX with fewer steps and clearer status.
Channel attribution with strong hierarchy.
Clear ETA states and resilient edge cases.
Better search, navigation, and content readability.
Status patterns, timelines, and ownership clarity.